Strategic marketing problems :
1998.
Strategic marketing problems : cases and comments / Kerin Roger A.; Robert A. Peterson - 8th ed. - New Jersey : Prentice Hall, 1998. - xii, 723 p. ; 27 cm.
136328601
Includes index
Marketing--Decision making
= 18226
Circulation Section
Strategic marketing problems : cases and comments / Kerin Roger A.; Robert A. Peterson - 8th ed. - New Jersey : Prentice Hall, 1998. - xii, 723 p. ; 27 cm.
136328601
Includes index
Marketing--Decision making
= 18226
Circulation Section