Essentials of marketing :
2000.
Essentials of marketing : a global managerial approach / Perreault William D.; E. Jerome McCarthy - 8th ed. - Boston : Mc Graw-Hill, 2000. - Xxviii, 591 p. : ill. ; 29 cm.
72894822
Includes index
Marketing
= 19002
Circulation Section
Essentials of marketing : a global managerial approach / Perreault William D.; E. Jerome McCarthy - 8th ed. - Boston : Mc Graw-Hill, 2000. - Xxviii, 591 p. : ill. ; 29 cm.
72894822
Includes index
Marketing
= 19002
Circulation Section