000 | 01558nam a22002177a 4500 | ||
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999 |
_c41180 _d41180 |
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003 | PILC | ||
005 | 20200923155439.0 | ||
008 | 200923b ||||| |||| 00| 0 eng d | ||
020 | _a9783030304218 | ||
082 |
_aElb 658.514 _bSu82 |
||
100 | _aAnshu Saxena Arora; editor | ||
245 |
_aSustainable innovation _btrends in marketing and management |
||
260 |
_aSwitzerland _bPalgrave Macmillan _c2020 |
||
300 | _axxvii, 154p, ; pdf (2.46 mb) | ||
520 | _aIn today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource supply constraints, and dynamically changing employee expectations. Sustainable innovation applies to products, services, and technologies as well as new business and organization models. This book provides insights into sustainable innovation trends in various marketing- and management-related fields. Authors critically investigate, amongst others, the sustainability impact of disruptive product design and innovative collaboration solutions within buyer-supplier relationships, along with innovative organizational processes to promote sustainable well-being-productivity synergy in a VUCA world. This volume is a uniquely positioned contribution of interrelated research articles on the sustainability-driven innovation needed for organizational health and future viability. | ||
650 | _aTechnological innovation--management | ||
650 | _aIndustrial management | ||
650 | _aLeadership | ||
856 | _zhttps://b-ok.asia/book/5294724/99a4c3 | ||
942 |
_2ddc _cEBOOKS |