000			02164nam a22002177a 4500
999			_c41173 _d41173
003			PILC
005			20200922211919.0
008			200922b ||||| |||| 00| 0 eng d
020			_a9781292152837
082			_aElb 658.049 _bC31i
100			_aS. Tamer Cavusgil
245			_aInternational business _bthe new realities
250			_a4th
260			_aEngland _PPearson _c2017
300			_a545p. ; pdf (128.3mb)
520			_aor courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text preps students for international business in our modern world. The Fourth Edition plays on millennials' characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. The authors understand what motivates millennial students and builds on their goals to help students obtain successful careers in international business. Pearson MyLab Management (R) not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. Pearson MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Pearson MyLab Management (R) is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
650			_aInternational business
700			_aJohn Reisenbergen
856			_zhttps://b-ok.asia/book/3519232/aadaf6
942			_2lcc _cEBOOKS