000 00426nam a2200145Ia 4500
003 PILC
008 150929s1989||||xx |||||||||||||| ||und||
040 _cSICM LIBRARY
082 _a658.8 P93m 1989
245 _aMarketing :
_bconcepts and strategies /
_cPride William M.; O.C. Ferrell
260 _aBoston :
_bHoughton Mifflin Co.,
_c1989.
300 _axxxiv, 818 p. : ill. ; 25 cm.
650 _aMarketing
942 _2ddc
_cBK
999 _c17757
_d17757