000 00470nam a2200169Ia 4500
003 PILC
008 150929s2007||||xx |||||||||||||| ||und||
020 _a9710868683
040 _cSICM LIBRARY
082 _a659.1 M98a
100 _aMutya, Ruby F. Alminar
245 _aAdvertising principles :
_bmarketing communications approach
260 _aMandaluyong City :
_bNational Bookstore,
_c2007.
300 _a159 p. ; 23 cm.
650 _aAdvertising
942 _2ddc
_cBK
999 _c16576
_d16576