000 00541nam a2200169Ia 4500
003 PILC
008 150929s2012||||xx |||||||||||||| ||und||
020 _a9780415783521
040 _cSICM LIBRARY
082 _a174.4 M95e
245 _aEthics in marketing :
_binternational cases and perspectives /
_cMurphy, Patrick E.; Gene R. Lakniak; Andrea Prothero
260 _aNew York :
_bRoutledge,
_c2012.
300 _axiii, 171p.; 25cm.
650 _aMarketing
_xCase studies
650 _aMarketing
_xMoral and ethical aspects
942 _2ddc
_cBK
999 _c14951
_d14951