| 000 | 00515nam a2200181Ia 4500 | ||
|---|---|---|---|
| 003 | PILC | ||
| 008 | 150929s2013||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780132848169 | ||
| 040 | _cSICM LIBRARY | ||
| 082 | _a658.8 B46m | ||
| 100 | _aBest, Roger J. | ||
| 245 |
_aMarket-based management : _bstrategies for growing customer value and profitability |
||
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bPearson Educational Inc., _c2013. |
||
| 300 | _a576p.; 23cm. | ||
| 650 |
_aMarketing _xManagement |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c14003 _d14003 |
||