000 00783nam a2200217Ia 4500
999 _c13812
_d13812
003 PILC
005 20220712085657.0
008 150929s2013||||xx |||||||||||||| ||und||
020 _a9781118092217
040 _cSICM LIBRARY
082 _a658.812 G65m
100 _aGordon, Ian
245 _aManaging the new customer relationship :
_bstrategies to engage the social customer and build lasting value
260 _aCanada :
_bJohn Wiley and Sons,
_c2013.
300 _axii, 327p.; 23 cm.
650 _aCustomer relations
_xManagement
650 _aRelationship marketing
650 _aSocial media
_xMarketing
856 _uhttps://sic-library.pilc.org.ph/cgi-bin/koha/opac-retrieve-file.pl?id=181b140f828b60ff2722a69a9824bbe9
_zClick to see Table of Contents
942 _2ddc
_cBK