000 | 00783nam a2200217Ia 4500 | ||
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999 |
_c13812 _d13812 |
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003 | PILC | ||
005 | 20220712085657.0 | ||
008 | 150929s2013||||xx |||||||||||||| ||und|| | ||
020 | _a9781118092217 | ||
040 | _cSICM LIBRARY | ||
082 | _a658.812 G65m | ||
100 | _aGordon, Ian | ||
245 |
_aManaging the new customer relationship : _bstrategies to engage the social customer and build lasting value |
||
260 |
_aCanada : _bJohn Wiley and Sons, _c2013. |
||
300 | _axii, 327p.; 23 cm. | ||
650 |
_aCustomer relations _xManagement |
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650 | _aRelationship marketing | ||
650 |
_aSocial media _xMarketing |
||
856 |
_uhttps://sic-library.pilc.org.ph/cgi-bin/koha/opac-retrieve-file.pl?id=181b140f828b60ff2722a69a9824bbe9 _zClick to see Table of Contents |
||
942 |
_2ddc _cBK |