000 00520nam a2200169Ia 4500
003 PILC
008 150929s2013||||xx |||||||||||||| ||und||
020 _a9710412402
040 _cSICM LIBRARY
082 _a658.8 G19r
100 _aGarrovillas, Eduardo P.
245 _aOut-of-the-box marketing principles that work and make sense :
_bfor marketing students, faculty and practitioners
260 _aMandaluyong City :
_bBooks Atbp.,
_c2013.
300 _axxvi, 257p.; 22 cm.
650 _aMarketing
942 _2ddc
_cBK
999 _c13783
_d13783