000 | 00456nam a2200157Ia 4500 | ||
---|---|---|---|
003 | PILC | ||
008 | 150929s1992||||xx |||||||||||||| ||und|| | ||
040 | _cSICM LIBRARY | ||
082 | _a659.1 B66c 1992 | ||
245 |
_aContemporary advertising / _cBovee Courtland L.; William F. Arens |
||
250 | _a4th ed. | ||
260 |
_aHomewood Illinois : _bRichard and Irwin, Inc.,, _c1992. |
||
300 | _axxxi, 718 p. ill. ; 28 cm | ||
650 | _aAdvertising | ||
942 |
_2ddc _cBK |
||
999 |
_c13155 _d13155 |