000			00488nam a2200169Ia 4500
003			PILC
008			150929s1997||||xx |||||||||||||| ||und||
020			_a132613638
040			_cSICM LIBRARY
082			_a658.83 K84m 1997
100			_aKotler, Philip
245			_aMarketing management : _banalysis, planning, implementation, and control
250			_a9th ed.
260			_aNew Jersey : _bPrentice Hall International, Inc., _c1997.
300			_ax1, 789 p. ; 25 cm.
942			_2ddc _cBK
999			_c13113 _d13113