| 000 | 00451nam a2200157Ia 4500 | ||
|---|---|---|---|
| 003 | PILC | ||
| 008 | 150929s1988||||xx |||||||||||||| ||und|| | ||
| 040 | _cSICM LIBRARY | ||
| 082 | _a658.8 M12e 1988 | ||
| 245 |
_aEssentials of marketing / _cMc Carthy E. Jerome; William D. Perreault Jr. |
||
| 250 | _a4th ed. | ||
| 260 |
_aHomewood, Illinois : _bIrwin, _c1988. |
||
| 300 | _axvi, 512 p. ; 23 cm. | ||
| 650 |
_aMarketing _xManagement |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c13062 _d13062 |
||