000 | 00512nam a2200181Ia 4500 | ||
---|---|---|---|
003 | PILC | ||
008 | 150929s1993||||xx |||||||||||||| ||und|| | ||
020 | _a844233706 | ||
040 | _cSICM LIBRARY | ||
082 | _a658.8 G55d 1993 | ||
100 | _aGoetsch, Hal | ||
245 | _aDeveloping, implementing & managing an effective marketing plan | ||
260 |
_aIllinois : _bNTC Business Books, _c1993. |
||
300 | _axv, 249 p. ; 24 cm. | ||
650 |
_aMarketing _xManagement |
||
650 |
_aMarketing _xPlanning |
||
942 |
_2ddc _cBK |
||
999 |
_c13051 _d13051 |