000			00575nam a2200169Ia 4500
003			PILC
008			150929s1997||||xx |||||||||||||| ||und||
020			_a844235954
040			_cSICM LIBRARY
082			_a658.8 D35a 1997
245			_aAMA handbook of managing business to business marketing communications / _cDe Boris J. Nicholas; Roger S. Peterson
260			_aIllinois : _bNTC Publishing Group, _c1997.
300			_axxiii, 372 p. ; 24 cm.
500			_aIncludes bibliographical references and index
650			_aIndustrial marketing _xManagement
942			_2ddc _cBK
999			_c13042 _d13042