000 | 00440nam a2200157Ia 4500 | ||
---|---|---|---|
003 | PILC | ||
008 | 150929s1988||||xx |||||||||||||| ||und|| | ||
040 | _cSICM LIBRARY | ||
082 | _a658.8 B45c 1988 | ||
245 |
_aCases in marketing management / _cBernhardt Kenneth; Thomas C. Kinnear |
||
250 | _a4th ed. | ||
260 |
_aTexas : _bBusiness Publications, _c1988. |
||
300 | _axiv, 767 p. ; 24 cm. | ||
650 | _aMarketing | ||
942 |
_2ddc _cBK |
||
999 |
_c13031 _d13031 |