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Essentials of Marketing Research

Contributor(s):

Joseph F., Jr. Hair, Mary F. Wolfinbarger, David J. Ortinau

Material type: Text

Text

TextPublication details: New York, NY: McGraw-Hill, 2016Edition: Fourth editionDescription: 433pISBN:

9780078112119

Subject(s):

Marketing research

DDC classification:

ELB 658.83 Es78e 2016

Online resources:

Click here to access online

Holdings ( 1 )
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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
E-Books	Higher Education Department Library Digital Collection	ELB 658.83 Es78e 2016 (Browse shelf(Opens below))	1	Available		ELB633

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Previous							No cover image available No cover image available	Next
Previous	ELB 658.8 P95p 2019 Principles of marketing	Elb 658.804 Z65b Business to business marketing management	ELB 658.83 B93m 2017 Marketing Research	ELB 658.83 Es78e 2016 Essentials of Marketing Research	ELB 658.83 M24m 2016 Marketing Research: An Applied Orientation	Elb 658.8342 K57p People and products	Elb 658.872 K61d Digital marketing strategy	Next

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