Net gain : expanding markets through virtual communities / Hagel John III; Arthur Amstrong
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TextPublication details: Boston : Harvard Business School Press, 1997.Description: xv, 232 p. ; 23 cmISBN: - 875847595
- 658.8002 H12n 1997
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Higher Education Department Library Circulation Section | 658.8002 H12n 1997 (Browse shelf(Opens below)) | Available | 18675 |
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| 658.8 V33t 1988 Think marketing : | 658.8 Z6e 1998 Effective marketing : | 658.8002 B54s 1996 Strategic marketing for the digital age | 658.8002 H12n 1997 Net gain : | 658.8002 M95w 2000 Web rules : | 658.8005 An8 1999 Annual editions : | 658.80094 Q3c 1994 Cases in European marketing management / |
Includes index
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