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How to develop a successful advertising plan

By:

Taylor, James W

Material type: Text

Text

TextPublication details: Illinois : NTC Business Books, 1993.Edition: 2nd edDescription: viii, 248 p. ; 29 cmISBN:

844235261

Subject(s):

DDC classification:

659.1 T21h 1993

Holdings ( 1 )
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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Higher Education Department Library Circulation Section	659.1 T21h 1993 (Browse shelf(Opens below))	Available		14492

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Previous	659.1 On3s 2000 The science of advertising	659.1 Sch8e 1995 Essentials of advertising strategy /	659.1 Sh6a 1997 Advertising, promotion and supplemental aspects of integrated marketing communications	659.1 T21h 1993 How to develop a successful advertising plan	659.1 T84a 1996 Advertising media sourcebook /	659.1 W43a 1979 Advertising	659.1 W4c 1981 Cases in advertising	Next

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