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Advertising and integtated brand promotion /

2008.

Advertising and integtated brand promotion / O'Guinn, Thomas C./ Chris T. Allen; Richard J. Semerik - 4th ed. - Australia : South-Western, 2008. - xLviii, 781p.; 26 cm

ISBN: 9789814239608

Subjects--Topical Terms:
Advertising

Accession no/s.: = 23779
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Advertising and integtated brand promotion /

Santa Isabel College - Manila Library | 210 Taft Avenue, Ermita, Manila, Philippines 1000 Tel. (02) 525-9416 to 19 loc.149 / 127 | E-mail siclibrary@gmail.com

Santa Isabel College - Manila Library | 210 Taft Avenue, Ermita, Manila, Philippines 1000
Tel. (02) 525-9416 to 19 loc.149 / 127 | E-mail siclibrary@gmail.com